YOUR NEXT CONVERSATION STARTS HERE

Find businesses
to sell to. Know
who to contact.

We find potential customers for your software, products or services. Get a researched list of businesses, why they could buy from you, who can approve the purchase and a useful way to start the conversation.

✳Human-reviewed research. Tailored to your business.
BNTYFUL / PROSPECTINGResearch → conversation
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THE COMPANY MATCH

Your next potential customer.

01
Why they could buy

What they may need and signs they could afford your offer.

✓
02
Who to contact

Who could approve a purchase and available ways to contact them.

✓
03
What to say

A suggested first question, with research and follow-up notes in one dashboard.

✓

A view of the service workflow

Matched to your offer✳Reviewed by people✳Research included✳Refreshed regularly

WHAT YOU’RE BUYING

Potential customers.
Researched for you.

Get a list of businesses your sales team can approach, with the research they need to start a useful conversation.

01 / UNDERSTAND YOUR OFFER

What do you sell?

We learn your product or service, the problems it solves, its price and the kinds of businesses it can help.

02 / FIND THE RIGHT BUSINESSES

Who could buy it?

We research relevant companies, possible needs and signs they could afford your offer, then explain and prioritise each match.

03 / PREPARE YOUR APPROACH

Who should you speak to?

See who could approve a purchase, available ways to contact them and a suggested first question, all in one dashboard.

If you sell to businesses,
we can help you find them.
SoftwareServicesPhysical products

We build the search around what you sell
and who could benefit from it.

B2B PROSPECTING · THE REASON BEHIND THE MATCH

From what you sell
to who could buy it.

The same research process works for software, services and physical products. Follow one fictional example: inventory software for a retailer.

Skip to explore the research
BNTYFUL / THE WAY IT WORKSSCROLL TO EXPLORE
01 / 04

Find potential business customers.

First we understand what you sell, the problem it solves and the customer it suits. Then we research companies with relevant needs and signs they could afford your offer.

02 / 04

See what they may need.

This retailer has shops and sells online. Keeping stock accurate could be a problem your software solves. We show what we found and what you should ask.

03 / 04

Find who could approve the purchase.

We research who manages the problem, who could approve a purchase and how to contact them. For this retailer, that could be the operations director.

04 / 04

Know what to say first.

Get a useful opening question based on the research. Save the company to your list, record the conversation and keep track of the next step.

FICTIONAL BUSINESS EXAMPLEExplore the research

THE HOMEWORK COMES WITH IT

Know why to contact them.
And what to say.

Each prospect comes with a reason to approach them: what the business does, where your offer could help, who may own the decision and what to ask first.

Our team checks each recommendation before you receive it. Spend less time looking up companies and more time speaking to people your business could help.

Who to approach first

A ranked list with a simple explanation of why each business could need and afford your offer.

What we found about them

Company details and links to the research. See what we know, what they may need and what you still need to ask them.

Who to speak to

Find the person who could approve a purchase, others involved and available ways to contact them. Get a suggested first question.

Everything in one place

Company research, contacts, shortlists, conversation notes, meeting details and next actions together in one dashboard.

CLEAR ON WHAT’S INCLUDED

We do the research.
You choose the
sales support.

You get potential customers and the research to approach them. Your team can contact them and handle sales. If you want us to help with messages, meetings or closing, we agree that separately.

THE CORE SERVICE

A list your sales team can use.

A regularly updated list of businesses, why each could buy, who to contact and what to say. Keep the research, conversations and next steps in one dashboard.

OPTIONAL, BY AGREEMENT

Help contacting and winning customers.

Managed outreach, reply handling, meeting support, proposals, negotiation and closing help.

IF IT’S WRONG, WE FIX IT.

We check every
business.

Reviewed before delivery.

Our researchers check each company against the requirements agreed with you.

Wrong matches get replaced.

A company that does not meet the agreed requirements is replaced and does not count towards your list.

Research stays current.

Records are re-checked and re-scored on a rolling cycle, typically around every three months.

Your history stays yours.

When the engagement ends and the account is settled, we provide your paid-for prospect information and relevant conversation records.

RESEARCH BUILT AROUND YOUR BUSINESS

See what you learn about
a potential customer.

Choose what you sell. See how we find potential customers, identify who to contact and help you prepare for the conversation.

EXPLORE THE SERVICE

Research is tailored to your business. Confirm each prospect’s needs, budget and buying authority when you speak to them. Contact availability and sales are not guaranteed.

A LITTLE MORE CLARITY

Good questions.
Straight answers.

Have these businesses already asked to buy?

No. We find businesses that could be suitable customers. They have not necessarily shown interest yet. You use the research to contact them and find out whether they want to buy.

Does this work for our type of business?

If you sell software, a product or a service to another business, we can shape research around your offer. That includes software, professional or operational services, equipment, supplies and other physical products. We begin by learning what you sell, what it costs and who can benefit.

How do you assess whether a company can afford us?

We consider the price of your offer alongside information such as company size, expansion, hiring, investment and relevant spending. This helps us decide which companies are worth approaching first. Confirm their budget, needs and who can approve a purchase when you speak to them.

What happens when we start?

We learn your business, clarify the offer and agree the targeting criteria. We review an initial wave of prospects with you, then deliver fresh prospects monthly and use your feedback to refine the targeting.

Are outreach and meeting booking included?

Research and prospect delivery are the core service. Outreach, reply handling, meeting support and closing help are available as separately agreed support.

What if a prospect does not fit?

Challenge the match and share your feedback. A company that fails the agreed targeting brief is replaced and does not count towards the agreed delivery.

Do you guarantee a direct email address or a sale?

No. We research available ways to contact them and give your team useful context. Contact availability, replies, meetings and revenue are not guaranteed.

LET’S MAKE SOMETHING HAPPEN

Tell us what you
want to achieve.

Tell us about the software, product or service you offer and what you want to achieve. We’ll explain how we can help, what’s included and what it would cost.

Tell us about your business

We’ll help you plan the next step

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